Latest News From Precision Ag

Technical Debt: Self Scout to Avoid Tech Pitfalls
Technical Debt: Self Scout to Avoid Tech Pitfalls

Take a reasoned, purposeful, and proactive approach to adding new technology.

4 Tips To Identify The Best Aerial Applicator
4 Tips To Identify The Best Aerial Applicator

The National Agricultural Aviation Association shares what indicates a professional aerial applicator.

7 Technology Trends Ag Retailers Need To Know
7 Technology Trends Ag Retailers Need To Know

These smart farming trends and example products highlight greater efficiency, maximum yields and environmental stewardship.

Gripp Garners Top Honor at Top Producer Summit 2024
Gripp Garners Top Honor at Top Producer Summit 2024

The 2024 AgLaunch startups bravely pitched straight to the farmer masses at the event. While truly an impressive class, only one would be chosen for the coveted top honor.

How Technology Can Unite Farmers And Their Trusted Advisors
How Technology Can Unite Farmers And Their Trusted Advisors

The influence of one ag retailer propels multiple farms’ success, and the opportunity is further highlighted with this season’s growing challenges.

2024 Commodity Classic: 3 Farmers Talk Technology and Equipment
2024 Commodity Classic: 3 Farmers Talk Technology and Equipment

Four-dollar corn dominated discussions, but farmers remain open to new innovations and machinery as spring planting and the promise of a new production season beckons.

Inside AMVAC's Strategy To Widen Precision Agriculture Adoption
Inside AMVAC's Strategy To Widen Precision Agriculture Adoption

Rick Rice, AMVAC director of application technology, says grant programs aren't meant to forever subsidize a particular practice, but instead act as a catalyst for new participants to see its benefits.

John Deere Announces Tech Focused 2025 Introductions
John Deere Announces Tech Focused 2025 Introductions

A new S7 series combine, high-horsepower 9RX tractors, C series air carts and Hagie STS sprayers with factory-installed See & Spray Premium highlight a splashy group of product intros.

How To Address Customer Reluctance To Adjuvants In Aerial Applications
How To Address Customer Reluctance To Adjuvants In Aerial Applications

Joe Gednalske, CPDA director of education – adjuvant development, shares tips for responding to four common points of pushback.

Variable Rate At-Plant Inputs: Industry Update
Variable Rate At-Plant Inputs: Industry Update

To date, tens of thousands of acres have been planted with SIMPAS-Applied Solutions (SaS) through the SIMPAS application system.

5 Trends from the 2024 National Farm Machinery Show
5 Trends from the 2024 National Farm Machinery Show

Farm Journal's machinery and technology editor was on the ground in Louisville last week. Here’s a handful of the trends we saw down in Bourbon Country.

Intelinair Now Integrates With CNH Brands
Intelinair Now Integrates With CNH Brands

The announcement means more streamlined use and experience for farmers, which can lead to more data-driven decision making for farmers and ag retailers.

Which State Tops The List For Precision Ag Use?
Which State Tops The List For Precision Ag Use?

It might surprise you, but it's not an "I" state. According to USDA data, the top five states using precision ag technologies account for half of the 2022 cash receipts for corn (52.6%) and soybeans (45.7%).

CropX, Reinke Team Up on Actual ET Sensors
CropX, Reinke Team Up on Actual ET Sensors

CropX Technologies announced the launch of Reinke Direct ET™ by CropX, a sensor-based innovation that provides Actual Evapotranspiration (ETa) measurements on a Reinke center pivot irrigation system.

Spoiled Grain? There Are Apps for That
Spoiled Grain? There Are Apps for That

As grain bins grow larger and more farmers store on-farm, one of agriculture’s most useful tech applications is making headwinds.

Precision Technology Advancements In Aerial Application
Precision Technology Advancements In Aerial Application

Agricultural aviation is a key component of precision agriculture - treating about 28% of U.S. cropland each year.

Damned By Data: State Destroys Farmer’s Yield, Pays $810,000 Damages
Damned By Data: State Destroys Farmer’s Yield, Pays $810,000 Damages

You break, you pay. Fighting to save his farmland, Marvin Houin proved the government destroyed his yields.

ISO Defines Smart Farming, Details Benefits In Special Report
ISO Defines Smart Farming, Details Benefits In Special Report

ISO outlines the transformative potential of smart farming in addressing the complex challenges that our world faces today.

John Deere Announces 2024 Startup Collaborators
John Deere Announces 2024 Startup Collaborators

Deere & Company announced the names of six companies chosen for its 2024 Startup Collaborator program.

Bayer, Precision Planting Announce FieldView Updates And New API
Bayer, Precision Planting Announce FieldView Updates And New API

Climate FieldView announces new capabilities in FieldView Plus for 2024, including more personalized features available through the new FieldView Premium subscription tier, improvements to FieldView’s in-cab experience.

John Deere Puts Ag Tech Center Stage at CES 24
John Deere Puts Ag Tech Center Stage at CES 24

Deere drew them in with practical yet cutting edge displays – like an iPhone controlled 8R tractor running field tillage – driving the conversation forward with a fun spin on its tech stack and cotton production.

John Deere, SpaceX Announce Starlink Deal
John Deere, SpaceX Announce Starlink Deal

Utilizing the Starlink network, this solution will allow farmers facing rural connectivity challenges to fully leverage precision agriculture technologies.

CES 24: 4 Stand-Out Smart Farming Solutions
CES 24: 4 Stand-Out Smart Farming Solutions

The world’s largest technology showcase is welcoming more and more ag tech into the fold. Here’s a quick rundown of what was on display.

Plants That Talk: Coming Soon To A Field Near You
Plants That Talk: Coming Soon To A Field Near You

InnerPlant is developing early-stress signaling capabilities in soybeans and corn. The concept is getting serious buy-in from big players in U.S. agriculture.

2024 AgTech Predictions: 5 Trends To Watch
2024 AgTech Predictions: 5 Trends To Watch

Ron Baruchi, CEO of Agmatix, outlines the key technology trends anticipated in the agricultural industry over the coming year.

Unverferth Adds High-Flotation, ISOBUS Boundary Control to Pro-Force Spreaders
Unverferth Adds High-Flotation, ISOBUS Boundary Control to Pro-Force Spreaders

Unverferth enhances its lineup of Pro-Force dry fertilizer spreaders with two high-flotation undercarriage options: a track system and in-line walking tandem dual wheels, and ISOBUS-enabled boundary control.

John Deere Details Precision Upgrades For 2024
John Deere Details Precision Upgrades For 2024

Upgrade kits featuring the latest precision ag technologies are available for sprayers, planters and combines.

Linamar Acquires Broad Acre Seed Outfit Bourgault For $640 Million
Linamar Acquires Broad Acre Seed Outfit Bourgault For $640 Million

Linamar announced that it has reached an agreement to acquire Bourgault Industries Ltd. of Saskatchewan to add to its offerings and advance its position as a short-line agriculture equipment manufacturer.

6 Concept Technologies To Watch In 2024 And Beyond
6 Concept Technologies To Watch In 2024 And Beyond

Innovations that cross the farm gate often start down the path to commercialization as high-minded prototypes. Here are some early-stage concepts with potential to drive profit and efficiency.

Ag Leader Sprayer Update Makes Recirculation Simple
Ag Leader Sprayer Update Makes Recirculation Simple

The new upgrade, BoomLoop, integrates with AgLeader InCommand displays and creates a “streamlined path for product to flow from boom ends and back into the spray tank.”

Ag Leader Releases New Assisted Steering Update
Ag Leader Releases New Assisted Steering Update

The software update is available to Ag Leader SteadySteer and SteerCommand Z2 users via a one-time unlock fee in the InCommand display.

GreenPoint Ag's Halls, Tenn. Location Receives 2023 Business Innovation Award
GreenPoint Ag's Halls, Tenn. Location Receives 2023 Business Innovation Award

On the heels of being formed as one of the largest cooperative ag retailers in the country, the business took a hard look at where it wanted to go and how it wanted to show up to farmers, and began marching forward.

Agritechnica 2023: New Trends Shape Equipment Industry
Agritechnica 2023: New Trends Shape Equipment Industry

The flow of ag commodities around the world is changing demand for mechanization. The latest innovations to do more with less were on display in Hanover, Germany.

Nation's First Agricultural Autonomy Institute Opens at Mississippi State University
Nation's First Agricultural Autonomy Institute Opens at Mississippi State University

The institute will unite researchers at the university interested in robotics, artificial intelligence and remote sensing to increase precision, production and profitability in the ag industry.

CNH Industrial Acquires Hemisphere GNSS
CNH Industrial Acquires Hemisphere GNSS

Company leaders say this “solidifies CNH’s in-house precision, automation and autonomy technology, enabling us to continue Breaking New Ground for the agriculture and construction industries."

The Scoop Podcast: Fundamentals of Technology and Keys to Implementation
The Scoop Podcast: Fundamentals of Technology and Keys to Implementation

Dave Swain draws on his experience from application equipment, ag retail and technology roles with his consulting business: Vision Technology Management.

Raven’s Trio of Products To Pave the Path To Autonomy
Raven’s Trio of Products To Pave the Path To Autonomy

This fall, the company has unveiled three products that meet farmers where they are on their path and help them with the next level of adoption.

Farmers Edge Founder Wade Barnes Announces New Venture
Farmers Edge Founder Wade Barnes Announces New Venture

For growers in Western Canada, Ronin Agronomy provides services for variable-rate technology and applications, textural soil mapping, nutrient management, crop scouting and sustainability solutions.

The Three Agronomy Tools Every Farm Should Be Optimizing
The Three Agronomy Tools Every Farm Should Be Optimizing

Andrew Lambert, technology services manager at Centra Sota Cooperative, shares how his team is structured to help farmers advance their yields and return on investment.

Blank Space to Work of Art, Missouri Wheat Field Transitions into Unique Welcome to Taylor Swift
Blank Space to Work of Art, Missouri Wheat Field Transitions into Unique Welcome to Taylor Swift

Precision Mazes is able to turn a blank space into a crop art masterpiece with meticulous detail. Their latest project transitioned a harvested wheat field in Missouri into a larger than life welcome to Taylor Swift.

Landus Joins Growers Retail Network with App Launch
Landus Joins Growers Retail Network with App Launch

"Together with our GROW Solutions Center, our technical agronomy expertise and direct ship opportunities, Landus can serve farmers across the greater Midwest," said Matt Carstens, president and CEO of Landus.

CNH Industrial To Acquire Hemisphere GNSS
CNH Industrial To Acquire Hemisphere GNSS

The acquisition is reported at $175 million and will close in the third quarter.

John Deere Introduces Its First Add-On See & Spray Kit
John Deere Introduces Its First Add-On See & Spray Kit

See & Spray Premium is available for John Deere MY 2018 and newer self-propelled sprayers in the U.S. with factory-installed ExactApply System/ ExactApply Performance Upgrade Kit, steel boom and 15” or 20” spacings

Precision Ag Updates from John Deere
Precision Ag Updates from John Deere

“The modem, along with the G5 Universal displays and StarFire 7000 Universal receiver, provide customers with a pathway to the future of precision ag,” says Ryan Stien, marketing manager for John Deere.

Nutrien’s Must-Have List for Its Technology
Nutrien’s Must-Have List for Its Technology

The possibilities with future products and services demand connectivity says Cameron Holbrook, vice president of digital at Nutrien. 

Retailer Takes Selective Spraying To The Field
Retailer Takes Selective Spraying To The Field

As one of the first retailers to commercial selective spraying in their agronomic offering, Jeff Crissinger, VP of Agronomy Sales/Marketing at NuWay-K&H Cooperative shares how they are positioning this technology.

FBN and Greeneye Partner to Sell Selective Spray Machines
FBN and Greeneye Partner to Sell Selective Spray Machines

Nadav Bocher, Co-founder and CEO of Greeneye Technology, says he plans on FBN being the primary go-to-market channel for machines in just a few years. 

The Tech World Had The Chance To Meet Real Farmers At CES, And The Reaction Was Surprisingly Good
The Tech World Had The Chance To Meet Real Farmers At CES, And The Reaction Was Surprisingly Good

CES has traditionally been a show geared to consumers is one agriculture is playing a bigger role, the interest in agriculture’s story became a resounding theme, as John Deere connected consumer to farmers.

New from John Deere: Strip-Till Series and Tillage Technology
New from John Deere: Strip-Till Series and Tillage Technology

Five ST series strip-till models are available in a variety of shanks, coulters and row spacings and TruSet Active offers enhanced depth control for tillage

Trimble’s Duo of Next Generation Displays
Trimble’s Duo of Next Generation Displays

The touch-screen displays have Android-based operating systems and are compatible with more than 10,000 vehicle models across more than 40 brands of equipment.