How Company Culture Drives Peak Performance

What can organizations do to elevate their entire team’s performance? Dave Mitchell, Founder of The Leadership Difference, says the answer lies in your company’s culture.
What can organizations do to elevate their entire team’s performance? Dave Mitchell, Founder of The Leadership Difference, says the answer lies in your company’s culture.
(Farm Journal)

What can organizations do to elevate their entire team’s performance? Dave Mitchell, Founder of The Leadership Difference, says the answer lies in your company’s culture. 

“Twenty years ago, the concept of culture wasn’t widely discussed,” Mitchell says. “There are common characteristics of really high performing organizations—they fit a profile.” 

Mitchell’s consulting focuses on: 

  • leadership
  • customer service
  • selling skills
  • personal performance enhancement

He says the action steps are surprising achievable, and highly influential. As an analogy, Mitchell compares an approach to leadership as to a car’s dashboard: leaders should have a measurement tools for how the organization is performing and some “idiot lights” when thing are causing alarm. 

He’ll be sharing insights during the session “The Foundation of Peak Performance Culture” at the Ag Retailers Association Conference and Expo, which takes place Nov. 28 to 30 in Orlando, Fla. 

He’s developed a matrix of five metrics to measure performance excellence.

“It starts with having a very clearly articulated core ideology for your organization–what's your special sauce, what makes you different,” he says. 

And he adds, “It has to be something that I will experience as a customer that makes you different than what I've experienced when I shop elsewhere.”

Mitchell advocates the benefits of developing a corporate culture for peak performance includes customer experience and sales as well as employee recruitment and retention. 

“As a leader you have to know what today's employees expect from their corporate culture, especially as there wasn’t an expectation for corporate culture in the past like there is now,” he says. “Good leaders bend their will toward this change, rather than resist it.” 

He says the goal is to create an infrastructure that appeals to all employees, including the ones you are hiring now and will be hiring in the future. 

Mitchell will share more at the 2023 ARA Conference and Expo with the theme “Launching the Future of Ag Retail.” 

The conference will be Nov. 28 to 30 in Orlando FL. To register and learn more, go to ARADC.org
 

 

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