Technology - General
A roundup of farm machinery and ag tech news and product releases for the week of July 15, 2024.
Catch up on recent news in the ag retail industry
Mineral was founded in 2018 as part of X, the moonshot factory of Alphabet, and it had about 100 team members.
Farm machinery industry news briefs and notes for the week of June 23, 2024.
The first of the company’s Prime product line, Envelix is a biological mixed into granular fertilizer before application to allow for simple integration into a grower’s established practices.
Global Neighbor Inc. (GNI) is a pioneering startup in advanced light technology for weed seed destruction.
John Deere has had a busy 2024 thus far, but a large round of employee layoffs are taking place in Iowa.
Three next-gen leaders share how the business is evolving to meet its farmer customer of the future
The new flow meter has no moving parts and has been optimized for agricultural application equipment.
Machinery and technology news briefs from the week of May 27, 2024.
Artificial intelligence powers today’s digital scouting tools — converting data into actionable insights.
One ag industry expert shares his take on this weekend’s solar storms, how it may have impacted farmers during the height of planting season, and what needs to happen going forward.
Selective spray green on green is a new tool to help manage resistant weeds while reducing the amount of herbicides applied on a field.
“ExtensionBot will improve the efficiency and effectiveness of public inquiries into Extension topics. It combines the best of our human expertise and research with AI technology to inform a national audience.”
Heath Huisinga is always eager to investigate new tech for his farm in Casey, IL. This year, he’s using John Deere’s AutoTrac Turn Automation, which frees him to focus on the planter rather than on driving the tractor.
Now fully integrated into the Growers platform, this brand-agnostic, technology-enabled rewards and incentive program, aligns the interests of farmers, retailers, and manufacturers.
Head to the Lone Star State, and everything is bigger, or so they say. That doesn’t only refer to big hats and big hair, it also applies to dairies, as the average size in the Panhandle hovers around 4,000 cows.
Landus announces the launch of its latest technology-focused initiative, Conduit, which will offer zero-interest loans on inputs and more, as well as former FBN executive Amol Deshpande’s addition to the team.
In his 15-year career Travis Fuller says it’s been amazing to watch the technology develop for the ag retail industry.
The joint SATCOM offering will be available in the second half of 2024 to farmers in Brazil, with plans to expand the collaboration to the U.S., Australia, and other regions.
Building on the Agras drone line, the T50 offers improved efficiency for larger-scale growing operations, while the lightweight T25 is designed to be more portable for smaller fields.
Research underway at the University of Nebraska-Lincoln is showing promise by targeting western corn rootworm genes with RNAi technology.
A recent Farm Journal Farm Country Update webinar took a deep dive into the data behind farmer’s technology adoption motivations and how ag marketers can reach early ag tech adopters.
CNH Industrial is appointing Gerrit Marx to the role of CEO, effective July 1, 2024. Marx will replace current CEO Scott Wine.
Anzu Robotics, an emerging U.S.-based commercial drone manufacturer, announces its entrance into the drone market with the launch of two enterprise aerial platforms.
Without careful planning and placement of these structures, farmers risk losing the option for aerial spraying.
Kyle Meece, agronomy manager at United Prairie, talks about how he is working to be two to three years ahead of other retailers.
John Deere is seeking its first ever Chief Tractor Officer with a little help from a new friend - 49ers quarterback Brock Purdy.
A handful of planter manufacturer reps share several tips and lookouts to ensure the planter is working properly this spring.
This week’s Machinery News covers U.S. and Canadian tractor and combine sales figures for March 2024, Jorge Heraud’s new role at Rootwave, and John Deere’s upcoming appearance in Washington D.C.