Consumer Demands
Expand outside of your typical SWOT analysis this year with the PTA Assessment. Successful strategy is not just about reacting to the market but proactively managing key business pressures.
A Virginia Tech report finds global agricultural productivity growth has slowed from 1.9% to 0.7% annually.
Vice President Kamala Harris recently floated this policy to crack down on price gouging, but looking back on a similar plan from the Nixon administration shows not everything needs a second chance.
Economic and environmental goals are not at odds with each other. Instead, they are often symbiotic. As our carbon footprint shrinks our profits rise because we’re becoming more efficient with our resources.
CoBank has released their 2024 outlook report, which takes a look at the key themes the organization expects to shape agricultural and the rural economy in the coming year.
Labels have become political. Many of them are no longer about what people need to know, but rather what special-interest groups seek to impose.
ADM recently surveyed consumers and decision-makers in the retail and consumer-packaged goods sectors on consumer trust, purchase consideration, and future regenerative agriculture trends for CPGs and retailers.
If you’re tempted to build a beehive in your backyard, think twice. And instead of resorting to thoughtless prohibitions in the name of favored insects, let’s look for innovations trusting farmers to do the right thing.
“These tax credits, which encourage the use of more eco-friendly fuels, could make or break the prospects of corn ethanol as a sustainable aviation fuel,” says Jim Wiesemeyer, ProFarmer policy analyst.
The Ducheneaux family reconnects consumers with their food source
Consumer preferences can totter between fads and trends. For farmers to capitalize on consumer demands, they must be able to sort out which market opportunities to pursue, says Rob Dongoski with Ernst & Young.
The food system is being reimagined today and farmers can benefit by thinking about how to improve their ability to take advantage of opportunities in the process, says Rob Dongoski with Ernst and Young.
Without the Office of Management and Budget approval, states will be unable to sell E15 fuel in the summer months.
The food system is undergoing transformation, says Rob Dongoski, Ernst & Young. He pulled back the curtain on three ways it will change and how farmers can be ready during a presentation at the 2023 Top Producer Summit.
The consumer no longer can absorb higher costs. Tanner Ehmke with CoBank says that lighter foot traffic is seen in some grocery stores, while discount retailers have seen a significant increase in foot traffic.
“In the last 2,500 years, every Chinese government that has fallen, has fallen over food,” says Kuehl, Armada chief economist. “They need those import markets—be it from the U.S, Canada, Brazil or Australia.”
According to Secretary Vilsack, these efforts will “increase the competitive advantage of U.S. agriculture both domestically and internationally,” while building wealth in rural America.
Empty dinner plates can quickly translate to lack of world peace. Just ask Sen. Ernst, who gave a political rundown of food security as national security at Iowa State University last week.
The American Farm Bureau says average cost for 10 people is less than $6 per person.
Patrick Montgomery is in the business of delivering customers the best steaks they’ll ever eat. Along the way, he may have just created the best hot dog anyone has ever tasted as well.
Michael Swanson says it’ll take fleet turnover to bring great change to gasoline consumption, and he says two factors will drive that adoption—federal policy and battery technologies.
Indiana musician with bizarre instrument gleans inspiration from the farms and fields near his home helping his Christmas and pop song arrangements go viral.
After two years of testing its supply chain tracing technology with Bayer in the U.S. and Brazil, BlockApps says it’s ready to expand its digitization of agriculture.
We broke the mega trends down to five key categories. Here are the mega trends for consumer-driven demands.
The rise of farmer’s markets to home-delivery meal kits to niche brands claiming gluten-free and sunshine-fed products are just a few clues the food landscape is cluttered, confusing and changing.