The transformation from traditional manual processes to efficient digitization is exhibited at GreenPoint Ag’s Halls, Tenn., location, which led to it being named the 2023 Business Innovation Award winner.

On the heels of being formed as one of the largest cooperative ag retailers in the country, the business took a hard look at where it wanted to go and how it wanted to show up to farmers, and began marching forward.

The ARA staff awarded Twining because of his service as vice chair of the ARA public policy committee, his testimony before the House Agriculture Committee on the onerous WOTUS regulations, and more.

“Let us build upon the successes of the past, embrace the challenges of the present, and shape a future that ensures the prosperity and sustainability of agricultural retailers and their partners,” said Asmus.

“Each year we look forward to recognizing a new class of Rising Stars for their impactful work in the ag retail industry,” says ARA President and CEO Daren Coppock.

Yara’s existing biostimulant product portfolio will now become part of the new YaraAmplix brand family, with several new products in the pipeline for 2024.