Machinery - General
John Deere leaders said this acquisition target illustrates its goal to provide technology that provides for its farmer customers to make data-driven decisions.
Equipment manufacturers are being squeezed by plummeting demand and tightening access to cash, according to Kip Eideberg of the Association of Equipment Manufacturers.
Here are some festive examples with enough horsepower to pull Santa’s sleigh!
Agricultural equipment accounts for 75% of revenue for the off-highway segment of CNH
Deere & Co. is promoting John May to lead the tractor-making giant through a tough agricultural environment, with outgoing Chief Executive Officer Samuel Allen, 66, to stay on as chairman.
CNH, controlled by the family and once chaired by the late Marchionne, is weighing possibilities including spinning off the Iveco division or combining it with a competitor.
Scott Harris is responsible for the direction and the leadership of the Case IH brand in North America.
The absence of trade deals has the potential to be “catastrophic” in the U.S. and transform some agricultural markets permanently, according to the one of the largest global machinery makers.
Santa just might bring a present that doesn’t fit under the tree this year. A Dec. 9 Pulse Poll asked how many farmers were buying equipment before the door closes on 2020.
If you use GPS guidance lines and field boundaries in your farming operation, read this article.
Farm equipment and technology news briefs for the week of September 15, 2024.
The investigation, authorized on Sept. 2, 2021, focuses on repair restrictions manufacturers place on hardware or software, often referred to by regulators as impeding customers’ “right to repair” the goods they purchase.
The latest AEM numbers suggest concerns about falling farmer demand for new machines were not overblown.
AI agents and augmented vs. full autonomy were among a handful of trends highlighted at CES 2025, where we also checked out some crazy concept vehicles you need to see to believe.