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Yield Optimizer is a digital tool that uses independent seed trial data to help farmers make seed selections with guaranteed yield performance. CEO Billy Rose tells how it gives farmers peace of mind.

Just because tar spot was mostly a no-show in 2022 and 2023 doesn’t mean that will be the case in 2024. Charting humidity levels can help predict if the disease will strike.

It’s been said high-yielding corn needs 25" of moisture per acre per year. In 2023, when Mother Nature didn’t cooperate, management strategies to retain moisture coupled with new traits made a difference at harvest.

Being prepared will further instill you as a trusted advisor and someone ready to outfit a customer’s farm for the future with its complete digital dataset.

In a year with razor-thin margins, at best, corn and soybean growers can use a variety of new technology and tried-and-true agronomic tools to score higher yields this season.

In the West, automation is geared toward smaller, driverless equipment. In the Midwest, major manufacturers have introduced their largest horsepower combines and tractors yet, all with autonomous capabilities.

Minor space weather events have temporarily knocked out corrections signals over Canada and The Dakotas in the past. Would your farm be ready for a more severe outage?

The National Agricultural Aviation Association shares what indicates a professional aerial applicator.

Ask most growers what sustainability means to them and you’ll likely hear the word “legacy.” It’s about keeping their land and operation healthy for the next generation and those who follow.

Keeping up with all the product options available and all the latest agronomic strategies is a job in itself, taking time retailers can better spend serving customers and building a profitable operation.