The season is ending for Granular Agronomy.
As of August 31, Corteva will discontinue Granular Agronomy, which is supported by a network of Certified Service Agents.
The Scoop has received unconfirmed reports that 100 positions have been eliminated.
Corteva provided the following statement:
“Corteva regularly evaluates business strategies, operations and product portfolios to ensure we are creating more efficient and reliable supply chains, while also focusing resources. Following this path, Corteva recently announced a business decision to discontinue Granular Agronomy, and will shut down the software, features and services on August 31, 2022. The discontinuation of Granular Agronomy also includes the Nitrogen Monitoring feature within Granular Insights, sold as part of the Granular Insights Platinum Plus package.”
The company says this decision supports a new digital roadmap.
“A critical factor in making this decision was the need to refocus our digital efforts to better enable our commercial teams to help unlock more value for customers with our core seed and crop protection products. While Corteva will no longer offer digital tools to support nitrogen management, we still provide unparalleled agronomic services and support. A dedicated nutrient maximizer team was launched earlier this year to provide additional support as it relates to nitrogen and soil fertility management.”
