Acadian Plant Health and BASF Collaborate To Develop Climate-Resilient Products
Acadian Plant Health and BASF Agricultural Solutions recently announced they are teaming up to bring climate-resilient products to the marketplace.
BASF says it will use Acadian’s biostimulant technology alongside its chemistry and biological portfolio to increase solutions for more sustainable crops.
“Now more than ever, farmers must pursue productivity and sustainability, says Marko Grozdanovic, BASF Agricultural Solutions’ senior vice president of global marketing. “By connecting the best products, technologies, and services, we want to positively transform agriculture to impact food systems and, ultimately, society. Through pooling our expertise and resources, we can make a meaningful impact.”
Acadian shares the goal for this partnership is to boost economic growth across agricultural communities while reducing environmental impact.
“Combining our knowledge and skills creates new agricultural solutions that enhance productivity, sustainability, resilience to climate change, and market access,” says Nelson Gibson, president of Acadian Plant Health. “Our goal is to drive greater economic well-being for farmers while ensuring environmental sustainability.”
Razor Tracking Integrates With Fleetio
Razor Tracking has announced a new partnership with Fleetio to expand the offerings of both providers for mutual customers.
“This partnership brings significant value to our customers due to Razor Tracking’s ability to automatically sync telematics data from agricultural equipment and heavy machinery into Fleetio,” said Stefano Daneri, product marketing manager from Fleetio. “With direct access to diagnostic data from leading manufacturers like John Deere, Case IH, and New Holland, fleets can optimize operations and increase productivity with greater precision and insight.”
Both companies focus on fleet management. Fleetio enables fleets of all sizes to manage assets from any location, automate in-house and outsourced maintenance management, receive recall alerts, centralize data, and track fuel, vehicle inspections, parts and vendors.
At the same time, Razor Tracking streamlines fleet management through dispatching, driver location insights, details on equipment performance and video telematics. The company’s real-time vehicle tracking ensures crew members are in the correct field, and making deliveries to the right location, while increasing transparency.
“We are proud of our new partnership with Fleetio and to offer even more solutions for our customers,” said Eric Mauch, managing partner of Razor Tracking.
Mars Partners With Notable Ag Businesses to Support Regenerative Agriculture
Mars, Inc. has announced collaborations to provide financial incentives to farmers as they implement regenerative agriculture practices in North America.
The partners for this initiative include ADM, The Andersons, Inc., Riceland Foods, and Soil and Water Outcomes Fund, with incentives geared toward wheat, corn, and rice farmers in Arkansas, Iowa, Kansas, Minnesota, Missouri, Nebraska, Ohio, Michigan and Ontario, Canada.
“These partnerships reflect our dedication to reducing our environmental impact, supporting farmer livelihoods, and helping to ensure a resilient supply chain for the long term,” said Jon Peattie, senior vice president, commercial, Mars Petcare US, Inc.
Farmers who enroll in the programs will be supported for implementing regenerative agriculture practices. The program results will be tracked using measurement, monitoring, reporting and verification systems.
Partnership Specifics
- ADM Partnership with Royal Canin USA and Mars Petcare US, Inc.: This initiative aims to promote practices such as reduced tillage and cover crops on more than 100,000 acres in 2024, supporting outcomes like reduced fertilizer use and an improved carbon footprint.
- The Andersons Partnership with Mars Petcare US, Inc.: The Andersons corn procurement program will support farmers across Nebraska, Ohio, Michigan and Ontario, Canada. Investments from Mars will help with enrolling farmers, providing technical support and reporting on key metrics. The estimated annual coverage starts with 30,000 acres across these regions in 2024.
- Riceland Foods Partnership with Royal Canin USA and Mars Petcare US, Inc.: The collaboration with Riceland Carbon Ready™ program launched in 2022. The estimated annual coverage is more than 10,000 acres across the regions in 2024.
- Soil and Water Outcomes Fund Partnership with Royal Canin USA: This partnership provides financial incentives directly to farmers who begin or expand on-farm conservation practices such as reduced tillage, cover crop implementation, extended crop rotations, and fertilization management. The growing partnership has a strong start with a 10,000-acre pilot in 2024.


