FMC Launches New At-Plant Product: Ethos Elite LFR
FMC's new product, Ethos Elite LFR, is an insecticide/biofungicide premix crop protection product that will add to their current lineup of At-Plant products.
“Getting a crop off to a strong start in the spring is critical to help maximize yield potential,” says Matthew Pye, biological subject matter expert for FMC U.S. “Ethos Elite LFR insecticide/biofungicide provides early protection to create an environment where seedlings can emerge more uniformly and with improved plant vigor. This At-Plant tool can help growers enhance plant and operational performance.”
Ethos Elite LFR is comprised of pyrethroid insecticide, bifenthrin and two FMC-proprietary biological strains: Bacillus velezensis strain RTI301 and Bacillus subtilis strain RTI477.
Formulated with FMC’s Liquid Fertilizer Ready technology, it can be mixed in a tank with pop-up fertilizers, liquid starters and water and is compatible with other crop protection products.
Ethos Elite LFR will work for a variety of crops, including:
• Corn
• Soybeans
• Peanuts
• Cotton
• Tomatoes
• Canola
As far as the benefits it will provide for those crops, the product provides protection against pests such as corn rootworm, cutworm, grubs, seedcorn maggot and wireworms as well as common diseases like Fusarium, Phytophthora, Pythium and Rhizoctonia.
According to FMC, growers who use the product will find healthier root systems, improved plant stands and decreased lodging in their crops – potentially contributing to better yields.
“Growers using a synthetic-only option for corn rootworm control can see the benefits from the addition of the biological strains that Ethos Elite LFR insecticide/biofungicide contains, both in terms of soil disease suppression and increased plant vigor,” Pye says. “It is a great way to enhance protection and plant physiology development to set crops up for a successful season.”
The product should be applied at planting in the furrow with the seed or as a 5- to 7-inch band over an open furrow. The labeled use rates range from 3.5 to 17.1 fl. oz./A., depending on row spacing and the target pest and/or disease. For more information on application, view the label here.
Ethos Elite LFR will be available in 2024 on a limited commercial basis and fully launched in 2025.
“At FMC, we are committed to developing new solutions designed to help growers address their evolving pest and disease challenges and protect their yield potential,” Pye says. “Ethos Elite LFR insecticide/biofungicide is the next tool that provides growers with the control and convenience they need to optimize yields and find success.”
