Steve Cubbage

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When ag equipment manufacturers start shedding union line workers, shuttering plants and shifting factories to Mexico, and there’s a glut of used equipment covering dealer lots, you know the tide is quickly turning.
Three roadblocks rural America faces on the path to electric machinery adoption.
Lack of genetic diversity in crops may lead to an outcome worse than COVID-19.
How much is a farm at risk from a technical tsunami?
How the metaverse will change agriculture’s world
Shipping may have been easier back in the days of Columbus
Vice President Kamala Harris recently floated this policy to crack down on price gouging, but looking back on a similar plan from the Nixon administration shows not everything needs a second chance.
Being prepared will further instill you as a trusted advisor and someone ready to outfit a customer’s farm for the future with its complete digital dataset.
Data — a word that packs a punch but can be hard to define. From planting to irrigation, it’s necessary to have a digital record of these field activities to participate in sustainability and crop traceability programs.
Steve Cubbage provides insights on the five areas expected to have the biggest impact on agriculture this year.