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Companies that take the wrong approach in developing an effective tool are likely to flunk on the farm. Here’s what they’re missing.

Private labels are proving to be one way businesses are forging a new path.

Built-in SCN protection and mesotrione tolerance give retailers new tools for helping customers protect soybean yield potential.

StoneX analyst doubts Belarusian potash will materially lower US prices or boost supplies

Stephanie Vrakas Bagshaw takes over as CEO of TIMAC AGRO USA and Dean Williams becomes BW Fusion’s chief executive, as both crop nutrition companies bet on new leadership to scale their biological and soil-health platforms.

Record rainfall has flooded fields and delayed harvest across the Corn Belt. BAM Weather says the wet pattern isn’t finished. They say farmers should expect a wetter West, a drier East and a slow dry-out into October.

Kess Berg of Advanced Agrilytics says one of the solutions is connecting better with your existing data to identify what’s working well and where simple management changes could boost returns.