Landus is cutting a new path for itself launching Optimization by Landus.
“This will drive success without rushing to the altar with a merger or acquisition,” says CEO Matt Carstens in a YouTube video announcing the new model. “This will put a company with Landus on things behind the scenes--- grain merchandising, feed procurement, agronomy procurement, data, technology, and other behind the scenes parts of the business. We can bring it together in a way that generates size and scale.”
Carstens says farmer owners can expect locations, the name on the door, the board of directors to stay the same at businesses engaged in Optimization by Landus. The new model also provides for maximizing capital investments, infrastructure capacity, and employee talent.
It was made public today NuWay-K&H cooperative is the first to join Optimization by Landus.
Kevin Jones, President and CEO of NuWay-K&H, will retain his role with NuWay-K&H and will join Landus as Minnesota Business Unit Leader creating a fourth business unit in addition to the three Iowa business units of Landus today.
NuWay-K&H, serves about 5,500 customers in southern Minnesota and northern Iowa.
Carstens reflects that notably over the last four decades cooperatives have merged, and some of those have been extremely successful and some took longer to experience success, even within Landus’ history.
He says today, “the stakes are too high, too competitive” to not evolve with new ways of doing business. And this new model allows the cooperatives to stay focused on farmer owners as well as help agriculture through the entire supply chain all the way to the customer.
He adds Optimization by Landus “is an additional tool, and we will continue to do mergers and acquisitions.” In the video message to farmers he alludes to Jones’ role in Minnesota as a way to explore further opportunities for optimization or mergers and acquisitions.
And here’s the video message from Carstens
