Next week, nominations for AGCO’s Operator of the Year will close. For 20 years AGCO has honored the operator and their importance to ag retail and crop production with the Operator Of The Year program.
Equipment may have improved over those 20 years, but one thing still holds true, and that is the importance of a quality application of crop protection products and fertilizer. The operator is the face of the ag retailer when he is preforming these applications and holds a vital role in helping the grower produce a successful crop.
Fertilizer and herbicide application has changed tremendously from when many of us in ag retail started our careers, but certain values still hold true.
Growers still depend on Ag Retailers and their agronomists for their agronomic expertise, but they also depend on professional applicators to complete the planned applications as accurately as possible. An agronomy plan is only as good as the execution of the application.
This award recognizes those who:
- stand out
- efficiently and accurately cover acres like they were their own
- are the one the other applicators lean on for advice or training
- embrace new technology
- are first to arrive and the last to leave
- have the determination of a winner
- are someone your customers trust and request
This year’s winner will receive a Polaris Side-By-Side UTV or the cash equivalent. The top three applicators will get an all-expense paid trip to the ARA convention in Salt Lake City, UT. December 2-4, where the winner will be announced on stage.
