A Great Year For Change
For so many in agriculture, their work is driven by a passion, and it’s more than “just a job.” This past year was an impressive demonstration of this as so many worked through unforeseen challenges with the COVID-19 pandemic. The crop was planted, monitored, tended and harvested. And ag retailers were assisting farmers in any and every format along the way.
We have done the annual salary survey featured in our cover story for more than a decade. This provides great numbers to use in your own analysis of how you are compensating employees.
But Wait. There’s More
Beyond their paycheck and health benefits, are you filling their cup in other ways? Are you and other leaders at your company recognizing and rewarding how team members are performing above expectations or meeting customers’ needs in powerful ways?
Even small gestures—a surprise gift card or company-provided lunch—could be the extra boost someone needs to know his or her work is being seen. When you feel your passion is recognized by others, it’s pretty empowering.
And this year is a great year to help your team see why its work matters in supporting your vision for the future.
Overcoming 2020’s challenges and entering into the 2021 growing season provide momentum for how your company is set up to succeed. And it’s an opportunity to show your team how it is an important part of the future success.
Whether it’s how you’re investing in technology or how your company is regearing itself for the farmer of the future, the ag industry is evolving right before our eyes. Share how you see the future, and it’ll lead to team buy-in and a more bountiful crop.
