Latest News From Pickups

The Role of Electric Vehicles in the Future of Farming
The Role of Electric Vehicles in the Future of Farming

“Now we're scrambling for batteries to get up to the 150,000 production rate next year,” said Ford Pro CEO Ted Cannis, “because the demand is overwhelming.”

New Products
Wilbur-Ellis Puts Ford Electric Trucks in The Field
Wilbur-Ellis Puts Ford Electric Trucks in The Field

Through a collaboration with Ford Pro, Ford Motor Company’s commercial division, Wilbur-Ellis will initially integrate 10 of the new Ford F-150 Lightning electric pickup trucks into its fleet in California.

AgWeb Guest Editor
Retail Industry
All About Farm Trucks: New Marketplace Launched by Certified Ag Dealer Network
All About Farm Trucks: New Marketplace Launched by Certified Ag Dealer Network

With 31+ dealers listing their inventory totaling more than 1,400 trucks and SUVs for sale, the Certified Agriculture Dealer (CAD) Program launches AgTruckTrader.com.

Margy Eckelkamp
New Products
Ford Wires Its First Electric Trucks for Business Customers
Ford Wires Its First Electric Trucks for Business Customers

Ford's newly revealed electric version of the F-150 pickup doubles down on a bet that the company can beat Tesla, convincing long-time fleet and business customers that going electric saves money.

Reuters
Jeep Unveils First New Pickup In 26 Years
Jeep Unveils First New Pickup In 26 Years

Jeep has unveiled its new Gladiator pickup.

Rhonda Brooks